a global leader in Powersports and Outdoor communication systems, is seeking a highly talented and experienced Art Director to join our dynamic team of passionate marketing professionals. As the Art Director, you will play the leading role in shaping the visual identity and creative direction of our brand, reporting directly to our CMO.
In addition to overseeing our in-house design team, you will collaborate closely with cross-functional teams to ensure that our consumer electronics products and marketing materials reflect our brand's vision and resonate with our target audience.
Responsibilities:
Creative Direction: Define and maintain the overall creative direction and visual identity of our brand across various touchpoints, including product design, packaging, marketing campaigns, digital media, and retail displays.
Team Management: Lead and mentor a team of in-house designers, providing guidance, feedback, and support to ensure their professional growth and the delivery of high-quality creative work.
Design Strategy: Collaborate with the marketing, product development, and engineering teams to develop design strategies that align with business objectives, market trends, and consumer preferences.
Brand Consistency: Ensure consistent application of the brand's visual language, guidelines, and standards across all design projects, both internal and external.
Project Management: Plan and prioritize design projects, allocate resources effectively, and ensure timely delivery of design assets that meet quality standards and project objectives.
Creative Collaboration: Work closely with cross-functional teams, including product managers, marketers, copywriters, and developers, to ensure cohesive and impactful execution of design concepts.
Quality Assurance: Review and provide constructive feedback on design deliverables, ensuring they meet the brand's aesthetic standards and adhere to technical specifications.
Research and Trends: Stay updated on industry trends, and emerging technologies, and design best practices to continually enhance the brand's creative output and keep ahead of the competition.
Vendor Management: Collaborate with external agencies, freelancers, and production partners, managing relationships, negotiating contracts, and ensuring the quality of work delivered....
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